In his post today, Rethinking 'Crossing the Chasm' Alex Iskold writes about the challenges facing those who market new technologies. I see a strong correlation with librarians who are trying to promote web 2.0 tools with their staffs. A common theme this summer in the Teacher-Librarian blogs I have been reading is "How do I get my staff enthused enough to get them to use these neat tools with their students?" When I saw the graph Technology Adoption Life Cycle I immediately saw my staff falling into the same categories. One tip that made sense to me was to use those 'early adaptors' as allies and co-trainers when it comes to staff ProD.
And thanks to Dave Warlick's Guilt 2.0 post for his suggestion to have local tech staff on board when presenting.
And thanks in general to all those tech gurus out there who take the big concepts and present them in small easy to chew bits for those of us who are just beginning to dip our toes in the waters of web 2.0!
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